911 Shine was created to address a common problem in fire stations nationwide: low-quality wash and wax products being used on high-value apparatus. Too often, departments rely on whatever generic soap is bundled with other janitorial supplies—products that simply aren’t designed for professional apparatus care.

As a firefighter/paramedic with a background in automotive detailing, I experienced this frustration firsthand. After years of using ineffective, off-the-shelf products, I knew there was a better solution.

In 2010, Element Armor Premium Car Care Products was born. While initially developed for professional detailers and enthusiasts, we began supplying local fire departments with outstanding results. That success led to the creation of 911 Shine—bringing professional-grade apparatus care products to emergency organizations nationwide.

Our mission is simple: deliver superior performance at pricing that often meets or beats what you’re already paying. When quality improves and cost stays the same, the choice is clear.